We maintained our house style in all three texts, as we used the same fonts primarily it was “impact”, however this is unconventional as a TV listings magazine usually employs its’ own font but to acquaint our audience with the house style of our soap. We used vibrant and fresh colours in all texts to convey that the trailer is aimed at youths.
Our slogan “If only you could figure out the truth” appears in all three texts tying them together and emphasising the notion that their are secrets that the audience could “figure out”, this is engaging and will entice the audience to try to do so. The second person “you” engages the audience and reinforces that they could be a part of it.
Importantly we would plan that our poster appears on bus stops as many of our target audience use this method of transport. The trailer would be appear in the adverts of other popular programmes aimed at the same target audience such as “Skins” and the “Inbetweeners”. There would also be a link to the trailer on the Channel 4 on demand service “4OD” and in the advertisement section on Youtube clips that 16-24 year olds will want to watch. The intertexuality on the poster offers a website which will have an advertisement for the “YOUR TV” magazine showing the front cover. In the newsagents the TV listing magazine would be situated with the teenage magazines instead of the other TV listings magazines to make it clear that it was unlike other TV listings magazine.
The TV magazine also advertises other programmes such as a show about skydiving, this adrenaline filled sport mirrors the drama and excitement created in the trailer through the fast paced editing.
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