What have you learned from audience feedback?

•Initial questionnaire


•Peer Evaluation


•Feedback questionnaire

 

Peer evaluation during the drafting stages was the most effective feedback we got as we were still in production and could act on the advice more easily.  Our classmates are the same age as our target audience and were able to offer criticisms and areas that were good that we could emphasise more.  We had used a shot set in a fairly dark room and were told that it looked unprofessional as it was unfocussed therefore we took the advice as deleted the seen.

Our feedback questionnaire was very encouraging, the participants liked the pace of the editing particularly and were able to construe the narratives and the style of the transitions.  

Our initial questionnaires were helpful for planning the locations, actors, pace of editiing, music and shot types that would appeal most to our target audience.  Therefore we gave a lot of consideration to the data we collated whilst planning.  In this questionnaire we asked for ideas for names of our soap and although we didn’t get anything we felt we could use but it triggered ideas connected to those they gave us.   

-We found in the trailer questionnaire that the target audience wanted to see characters introduced in the trailer more than potential narratives and the overall style of the soap. 

-They only wanted to be introduced to 5-10 characters in the trailer and we adhered to this as we felt more could be overwhelming.  -

-When we asked what they enjoyed most about soaps, overall we found that it was dramatic storylines and intriguing characters. 

-Importantly we found that there was a resounding preference for fast paced editing, which we included, however we also have variations to dramatise and emphasise shots.  

-We also gave out a separate questionnaire to get ideas for ancillary tasks, these reinforced that we needed to have a specific house style to connect the three texts. 

-We found that most audiences of our age preferred a range of bright colours with big bold texts and attractive people, particularly males on the cover  cover, all of the participants wanted up to three characters in the main image of the TV magazine but to adhere to convention we just had two.  

-Peer evaluation during the drafting stages was the most effective feedback we got as we were still in production and could act on the advice more easily.  Our classmates are the same age as our target audience and were able to offer criticisms and areas that were good that we could emphasise more.  We had used a shot set in a fairly dark room and were told that it looked unprofessional as it was unfocussed therefore we took the advice as deleted the seen.

-Our feedback questionnaire was very encouraging, the participants liked the pace of the editing particularly and were able to construe the narratives and the style of the editing.